61 童趣成长节图片资源说明
61 童趣成长节图片资源说明
本活动素材使用 GPT image 2 生成,统一放在 doc/md/活动/61 活动/图片资源/,文档站展示资源放在 doc/assets/activity/61/。H5 会场使用的沉浸式素材放在 h5/public/assets/activity-61/。
1. 资源清单
| 文件 | 尺寸 | 用途 |
|---|---|---|
platform-banner.png |
2048x1152 |
首页轮播、营销活动 Tab 顶部主视觉、文档站头图。 |
merchant-banner.png |
2048x1152 |
商户报名说明、商户后台配置说明、平台招商素材。 |
activity-card.png |
1024x1024 |
首页活动卡片、营销活动列表卡片、社群分享配图。 |
gpt-image-2-prompts.jsonl |
文本 | GPT image 2 批量生成提示词源文件。 |
h5/public/assets/activity-61/hero-scene.jpg |
H5 |
H5 会场首屏主视觉。 |
h5/public/assets/activity-61/spotlight-coupons.jpg、spotlight-learning.jpg、spotlight-light-goods.jpg |
H5 |
H5 会场分区展示图。 |
文档站引用路径:
/assets/activity/61/platform-banner.png/assets/activity/61/merchant-banner.png/assets/activity/61/activity-card.png
2. 总体视觉规范
- 主题:儿童节、家庭、成长礼物、轻松购物。
- 调性:明亮、温暖、清爽、童趣但不幼稚。
- 色彩:天蓝、柠檬黄、珊瑚红、草绿,搭配干净白色背景。
- 画面元素:礼物盒、积木、彩色纸屑、气球、书本、玩具、柔和陈列台。
- 禁止:真实儿童肖像、第三方品牌、版权角色、商标、水印、二维码、复杂小字。
- 文案:尽量不把中文文案直接生成在图片内,活动标题由前端或文档叠加,避免图片文字错误。
3. GPT image 2 生成提示词
3.1 平台主视觉
文件:platform-banner.png
Use case: ads-marketing
Asset type: ecommerce campaign hero banner
Primary request: Create a bright Children’s Day ecommerce promotion hero image for the campaign named “61 童趣成长节”. Do not render the Chinese campaign name as text inside the image.
Scene/backdrop: A clean sunny studio scene with a soft sky-blue and warm white background, playful gift boxes, building blocks, balloons, books, art supplies, and gentle confetti.
Subject: A cheerful arrangement of children’s gifts and family shopping items, no people, no faces.
Composition: Wide 16:9 landscape banner, product and playful objects mainly on the right and lower area, clean negative space on the left for overlay text.
Style: Polished commercial illustration with soft 3D shapes, warm lighting, premium ecommerce campaign feeling.
Constraints: no real children, no brand logos, no copyrighted characters, no watermark, no QR code, no readable text, no dark background.
Size: 2048x1152
Quality: high
3.2 商户招商视觉
文件:merchant-banner.png
Use case: ads-marketing
Asset type: merchant participation banner
Primary request: Create a merchant-facing Children’s Day campaign participation banner for an ecommerce admin guide. Do not render text inside the image.
Scene/backdrop: A tidy shop counter with neatly arranged toys, kids clothing, stationery, baby-care items, and small gift tags, with a soft festive Children’s Day atmosphere.
Subject: Storefront-style product display that suggests merchants can join a seasonal promotion.
Composition: Wide 16:9 landscape banner, balanced product display across the lower half, open upper area for overlay copy.
Style: Clean commercial 3D illustration, bright but business-friendly, warm and organized.
Constraints: no real children, no brand logos, no copyrighted characters, no watermark, no QR code, no readable text.
Size: 2048x1152
Quality: high
3.3 活动卡片视觉
文件:activity-card.png
Use case: ads-marketing
Asset type: square ecommerce activity card
Primary request: Create a square Children’s Day ecommerce activity card visual. Do not render text inside the image.
Scene/backdrop: A compact festive composition with gift boxes, colorful blocks, balloons, a small open book, and a soft shopping bag shape.
Subject: Friendly Children’s Day shopping theme, no people.
Composition: Square 1:1 card, centered playful objects with enough margin for title overlay at top.
Style: Bright soft 3D illustration, clean shapes, premium app campaign card, cheerful but not cluttered.
Constraints: no real children, no brand logos, no copyrighted characters, no watermark, no QR code, no readable text.
Size: 1024x1024
Quality: high
4. 生成后检查标准
生成后需要检查:
- 图片没有真实儿童肖像。
- 图片没有第三方品牌、商标、版权角色和水印。
- 图片内没有乱码文字。
- 平台 Banner 左侧留白足够放标题。
- 商户 Banner 不像消费者广告,能体现店铺经营和报名氛围。
- 活动卡片在小尺寸下主体仍然清晰。
- 三张图风格一致,但用途可区分。
5. 前端落位建议
| 位置 | 使用资源 | 前端叠加文案 |
|---|---|---|
| 首页 Banner | platform-banner.png |
61 童趣成长节、给孩子的成长礼物,也给家庭一份轻松 |
| 营销活动 Tab | platform-banner.png |
活动标题、活动时间、领券入口 |
| 首页活动卡片 | activity-card.png |
61 童趣成长节、立即进入 |
| 商品详情活动模块 | 不直接使用图片 | 展示活动名称、活动价和优惠金额 |
| 商户报名说明 | merchant-banner.png |
报名 61 童趣成长节、配置店铺 SKU 和活动优惠 |
6. 文件同步
源文件和文档站文件需要保持一致:
doc/md/活动/61 活动/图片资源/platform-banner.png
doc/md/活动/61 活动/图片资源/merchant-banner.png
doc/md/活动/61 活动/图片资源/activity-card.png
doc/assets/activity/61/platform-banner.png
doc/assets/activity/61/merchant-banner.png
doc/assets/activity/61/activity-card.png
h5/public/assets/activity-61/hero-scene.jpg
h5/public/assets/activity-61/spotlight-coupons.jpg
h5/public/assets/activity-61/spotlight-learning.jpg
h5/public/assets/activity-61/spotlight-light-goods.jpg
如果重新生成图片,需要同时替换文档站资源和 H5 活动资源中的同名文件。
7. 生成命令
在具备 OPENAI_API_KEY 的环境中,可以使用下面命令逐张生成:
python3 ~/.codex/skills/.system/imagegen/scripts/image_gen.py generate \
--model gpt-image-2 \
--quality high \
--size 2048x1152 \
--prompt "<platform-banner 提示词>" \
--out "doc/md/活动/61 活动/图片资源/platform-banner.png"
python3 ~/.codex/skills/.system/imagegen/scripts/image_gen.py generate \
--model gpt-image-2 \
--quality high \
--size 2048x1152 \
--prompt "<merchant-banner 提示词>" \
--out "doc/md/活动/61 活动/图片资源/merchant-banner.png"
python3 ~/.codex/skills/.system/imagegen/scripts/image_gen.py generate \
--model gpt-image-2 \
--quality high \
--size 1024x1024 \
--prompt "<activity-card 提示词>" \
--out "doc/md/活动/61 活动/图片资源/activity-card.png"
生成后把 3 张图片复制到 doc/assets/activity/61/,保持文档站展示路径稳定。